Jakers Bar and Grill is a locally owned company with locations throughout Idaho and Montana. As a brand, they had kind of lost sight of what their look and message was on marketing materials and throughout their locations. Our goal was to showcase Jakers as a family friendly restaurant you could treat your valentine to for dinner or stop in for a quick lunch when you drive through town. By cleaning up their logo a bit, using the red accent color sparingly and focusing on photography, the project was a success. A website redesign, social media content, and a print ad were created in this campaign.